NOTES

Why do I think the Home Staging Report is a valuable tool?

1. I provide a lot of information during the consultation, but I am not going to waste time telling them, “wipe this light switch, clean out the bathroom exhaust fan, leave toilet seats down etc. There are bigger issues to discuss in consults. As a result, clients begin to feel overwhelmed and naturally will not remember everything we discuss. But you, the home stager, will! I will tell you how below..

2. Consults are to reveal your expertise, tips, and tricks, and build a relationship with your client. You want to gain their trust and have them trust you. Many times, I have had clients cry. YUP! So, remind them, “I know it’s a lot of information, no need to worry about it all today, that is why I will provide a report.” You don’t want your relationship to end after a consult. You want to get more jobs, providing fine tune staging, hands-on staging, or photo day staging. I will discuss all that in another post.

3. A majority of my clients have come back to say, “We went and checked off everything in the report!” or “thank you for the report, we went through it page by page.” That is enough for me to know it is valuable and I will continue to do them.

What is in MY Home Staging Report?

1. Front Page: Photo of exterior of home. My logo and my contact info

2. Page Two: A personalized “Thank you” for having me come into their home. Why taking the time to go through the report is important

3. P1-11 (usually the length of a report)

4. The Rooms

5. Last Page: Time Line (I always ask their goal list date, then create a backwards timeline for them to get the home ready), AND a list of my additional services and rates, which include:

   1. Half Day or Full Day Staging (this is no homeowner helping and is me and an assistant or movers etc)

   2. Fine Tune Staging

   3. Photo Day Staging

What is Page 1 to 11

If any purchases need to be made I provide a shoppable link as well. Try to make the staging process as easy as possible

Ask For a Sample of Our Home Staging Project Report

Dear [Client’s Name],

Thank you so much for graciously welcoming us into your home. We greatly appreciate the time you set aside for us and the opportunity to tour your beautiful property. Every home has its own unique character, and walking through yours gave us valuable insight into the best ways to highlight its strongest features.

Your hospitality made our visit both enjoyable and productive. We were able to see not just the architecture and layout of your home, but also the warmth and care you have poured into it. These personal touches will serve as an excellent foundation as we craft a comprehensive staging plan designed to elevate its appeal to prospective buyers.

Our goal with every project is to create an environment where potential buyers can instantly imagine themselves living, entertaining, and making memories. With your home, we see so much potential to bring out its best qualities through thoughtful staging—whether it’s enhancing natural light, creating inviting focal points, or fine-tuning details that showcase its charm.

We are excited to translate our observations into a detailed staging report that is tailored specifically to your space. This report will provide recommendations that balance practicality with design impact, ensuring that every room feels polished, welcoming, and market-ready.

It was a true pleasure meeting with you, and we look forward to partnering together to enhance your home’s appeal and position it for a successful sale. Thank you again for your warm welcome and the trust you are placing in us—we don’t take that lightly.

Warm regards,
Lisa Pearson & Billy O’Brien
StageRightSoCal